West Kensington ward profile 2024 - What we do

Economy and labour market

67%

economic activity rate

42%

in full-time employment

8%

in part-time employment

49%

working mainly from home

8%

retired

67% of residents in the ward were economically active (working or looking for work). This compares to 66% in H&F.

The female economic activity rate was 64% and for males was 69%.

42% of residents aged 16+ were employed full-time (41% in H&F) and 8% part-time (8% in H&F).

49% worked mainly from home in 2021 (52% in H&F and 42% in London).

429 residents (5%) were unemployed and looking for work. This compares to 4% in H&F.

29%

in professional occupations

55%

have a degree level qualification

12%

have no formal qualification

1,766

full-time students

The professional, scientific and technical activities sector is the largest source of employment with 14%, followed by health and social work (12%) and wholesale and retail trade (11%).

14% of the employed population were working as managers, directors and senior officials (19% in H&F), while 29% were working in professional occupations (30% in H&F).

7% were working in administrative and secretarial occupations (7% in H&F) and 8% in elementary occupations (6% in H&F).

12% of adults have no formal qualification compared to 12% in H&F and 16% in London.

55% have a level 4 qualification-degree level (58% in H&F and 47% in London).

There are 1,766 schoolchildren and full-time students in the ward. This is 21% of the ward population aged 5+ compared to 21% in H&F.

Table 1: Top 10 employers in West Kensington ward by staff number

Company

Employees

Sector

Metropolitan Police Authority

1,994

Public security, law and order activities

REED Specialist Recruitment

447

Temporary employment agency

Lamda Ltd

140

Secondary education

The Queens Club Ltd

97

Activities of sport clubs

Idverde Ltd

77

Landscape service activities

Italika Ltd

51

Licensed restaurants

Normand Croft Community School

40

Primary education

Waitrose Ltd

30

Retail sale in non-specialised stores

Ceramic Studios Premier Ltd

30

Manufacture of medical instruments

BT Group PLC

26

Other telecommunications activities

Household income

The average gross household income (including investment income and social security benefits) in the ward is £55,009 per annum (£61.1k in H&F and £55.4k in London).

27% of households depend on less than £30,000 per annum compared to 24% in H&F, while 22% have an income of over £80k (28% in H&F).

The following graphic shows the average household income levels across the borough.

A map of H&F showing the average household income levels in each ward
Text description: Household income levels across the borough

Wards with an average household income between £45,800 and £51,000

  • College Park and Old Oak
  • Shepherd's Bush Green
  • White City

Wards with an average household income between £51,100 and £56,000

  • Wormholt
  • Coningham
  • Hammersmith Broadway
  • West Kensington

Wards with an average household income between £56,100 and £60,000

  • Addison
  • Avonmore
  • Fulham Reach
  • Lillie
  • Walham Green

Wards with an average household income between £60,100 and £69,000

  • Wendell Park
  • Ravenscourt
  • Grove
  • Brook Green
  • Sands End

Wards with an average household income between £69,100 and £79,500

  • Munster
  • Palace and Hurlingham
  • Fulham Town
  • Parsons Green and Sanford

Cost of living

566

Housing Benefit claims

1,201

Universal Credit claims

344

pupils on free school meals

13%

fuel poor households

The total number of Housing Benefit (HB) claimants in the ward stands at 566 (13% of households) compared to 12% in H&F.

Most HB claimants (83%) live in the social rented sector (89% in H&F), while the remaining 17% rent their property privately.

In December 2023, there were 1,201 Universal Credit (UC) claimants in the ward. This is 15% of the 16+ population compared to 13% in H&F.

65% of all UC claimants were not in employment (65% in H&F).

240 residents received Pension Credit benefit. This is 21% of all aged 60+ compared to 17% in H&F.

The number of pupils attending schools and living in H&F receiving free school meals stands at 344. This ranks the 4th highest among all wards.

The ONS has estimated that 13% of households in the ward are fuel poor (11% in H&F and 12% in London).

Owners and private renters are less likely to be fuel poor than those in social rented housing.

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