Brook Green ward profile 2024

The ward profiles bring together a range of demographic and population related data for each ward in Hammersmith & Fulham.

They present key measures that help to define the characteristics of an area, the population it contains and the key issues it faces.

The main themes covered are:

  • population
  • health
  • deprivation
  • crime
  • education and qualifications
  • housing tenure
  • economic activity
  • local economy and businesses

Ward councillors

  • Adam Peter Lang (Labour)
  • Stala Antoniades (Labour)

Ward description

Brook Green ward is located in the east of Hammersmith & Fulham, and is bordered to the north by Addison ward and to the south by Avonmore ward.

The ward is in the central sub-region of the borough.

The ward is almost entirely residential in character, with the exception of the Olympia London, a large exhibition centre. Kensington Olympia rail station, which is serviced by the London Overground, National Rail and District line, is located there.

It is a middle-sized ward, previously part of Avonmore and Brook Green. There has been no large change in population size over the past 10 years and it still has a large single person household.

44% of residents are in private accommodation and under 36% of residents live in property that they own.

The ward is relatively affluent area. The overall population is middle-aged and young, single, healthy and skilled. A high proportion of the population work in well-paid occupations.

8,250

Population

3,870

Households

Characteristics of the ward

  • Lower levels of unemployment
  • Lower levels of overcrowding and under-occupied housing
  • Higher household income
  • Lower proportion of family households
  • Higher proportion of private renters

Pockets of deprivation

Even though the ward is relatively affluent, there still exists some deprived areas that suffer from multiple interlinked problems.

This includes:

  • Planetree Court
  • Samuels Court
  • Springvale Estate
  • Wilfred Wood Court

Generally, these areas are characterised by:

  • low skills
  • low incomes
  • worklessness
  • social rented housing
  • health issues

The ward is made up of 6 Lower Super Output Areas (LSOAs). 2 are ranked within the 40% most deprived nationally.

There are 7 deprivation 'domains' within the IMD 2019 and the highest scores for the ward are in:

  • living environment
  • crime
  • barriers to housing and services

Top 5 ethnicities

  • White British
  • White Other
  • Mixed
  • Other groups
  • Black African

Top 5 languages

  • English
  • French
  • Spanish
  • Arabic
  • Chinese

Top 5 professions

  • Professional occupations
  • Managers and directors
  • Associate professional
  • Administrative and secretarial
  • Caring, leisure and other

Top 5 industries

  • Professional, scientific and technical
  • Financial and insurance
  • Information and communication
  • Wholesale and retail trade
  • Health and social work

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